In a 2012 article in The New York Times, Zeke Emanuel predicted the extinction of the American health insurance industry by 2020, as changes render traditional payer business models obsolete. In this presentation, Mark Bertolini, CEO of Aetna, describes how his company is actively reinventing itself against this backdrop to diversify its core business and transform the way they engage with customers. The session also explores the role that health-related information technology is playing in helping Aetna realize its new strategy.

This presentation, and the audience Q&A that follows, took place at the 2013 Healthcare Innovation Summit sponsored by the Stanford GSB’s Program in Healthcare Innovation.

source

Related Posts

Better Health

Health and Exercise – Learn English – English words for health and exercise – Stay healthy

How to express health and exercise in English. English lesson with duncan in England. source

Better Health

David & Goliath (Explored)

Due to health issues and my new job I wasn’t very active here on flickr lately. But finally found some time within my new job to head out for shooting winter trees. Just have to Read more…

General Article

Iodine If You Don’t Know Where, What and Why, Prescribe Ye Then K and I (Old Medical Saying)

In clinical practice, the number of women easily identifiable as thyroid deficient has grown to epidemic proportions. Many have gone to their Doctors, have had the standard test; are re-assured they are fine, but are Read more…